Guest Column: Ronita Mitra, Founder, Brand Eagle Consulting, writes why large, reputed, influential organisations need to come together to develop a combined strategy to address such situations
Glow & Lovely has released an ad campaign featuring a dusky celebrity endorser. Industry experts, though not entirely convinced, hail it as a step in the right direction
Industry experts discuss whether ed-tech apps, who are some of the most active advertisers on TV today, will be fazed by educational institutions' decision to let students visit schools for guidance