cadbury-5-star

Valentine’s Day ads: Self-love shines, but Cupid still flies

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From the unthinkable, like a time-travel vessel to the repetitive cliches in love, here is a round-up of V-Day Campaigns that stood out

Ritika Raj Feb 14, 2024 10:08 AM

Valentine's Day: Self-love and singletons at the heart of brand campaigns this year

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There has been a shift in focus for brands in 2024 with an ironic 'Anti-Valentine's' approach in their marketing initiatives this year

Tanzila Shaikh Feb 13, 2024 8:24 AM

Best ads of the fortnight: Cadbury 5 Star does 'nothing', Oppo awakens memories of Sid

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Our pick of the best ads between January 1 and 15

e4m Desk Feb 1, 2024 8:47 AM

Cadbury 5 Star & Ogilvy India back with ‘Do Nothing’ campaign

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The new Cadbury 5 Star ad titled 'Elevator' has been directed by Prasoon Pandey

e4m Staff Jan 2, 2024 12:28 PM

Best ads of the fortnight: Hershey's ad is ghoulishly good, Mondelez's gets 5 stars

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Here's our pick for the most creative spots between November 1st and 15th

exchange4media Staff Nov 22, 2022 9:11 AM

We found the pulse of what can really make ‘do nothing’ tick: Sukesh Nayak

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The Chief Creative Officer of Ogilvy India shares the creative process behind Cadbury 5 Star’s quirky campaign #DoNothing

Tanzila Shaikh Nov 17, 2022 9:05 AM

Cadbury 5 Star gets every app to advertise its logo ‘for free’

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The campaign has been conceptualised by Ogilvy Mumbai

exchange4media Staff Nov 9, 2022 12:35 PM