The many ads of Pele
The global football icon who embodied qualities like strength, skill and superiority was a favourite among brands
cristiano-ronaldo
Ronaldo-Messi Louis Vuitton ad: 3 reasons why it's iconic
The chess position, the briefcase and the duo themselves make this LV ad a GOAT in its own right
Cristiano Ronaldo graces Amul topical
The ad marks Amul's association with the Portuguese football team as its first Indian regional sponsor
Lessons galore for brands as 'sponsor snub' fever hits sports
Industry opines brands may have to rethink how to go about placing themselves at such events
Will Ronaldo's cola snub take the fizz out of Coke's brand image?
Industry leaders think the footballer's disrespect towards the event's sponsor was in poor taste, adding that it may not impact Coca Cola’s image or sales significantly