Prasad, the founder and CEO of Bobble AI, shared his perspective towards future readiness for brand digital strategies at e4m Confluence 2022
He will drive convergence of PR and digital communications across clients
Ashit Kukian, CEO, Radio City, shared that one can expect greater innovation in content formats and business models in the industry post Covid
With the aim of building an invested community of over 3.5L students, the brand created multiple touchpoints, including newsletters, LIVE sessions, video content & e-destination with curated content
Mirum will be responsible for brand communication, digital strategy and execution apart from performance-focused media campaigns
The pandemic year led to companies reimagining their digital strategies, OTT becoming a way of life and blockchain technology making inroads in India, say experts
Prior to this, Aiyer was Head of Marketing at Network18 Digital