emily-yri

Commerce Media: Turning retailers into media owners

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This is the first of two articles to serve as a primer on Commerce Media itself; the upcoming one will examine the distinct advantages it offers to advertisers and publishers

Shantanu David Apr 24, 2023 9:19 AM

Open internet advertising opportunities have never been greater: Emily Yri

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Yri, Vice President, International Marketing at PubMatic, talks about her new role, the opportunities ahead in the sector, and more

Shantanu David Apr 17, 2023 9:07 AM

PubMatic elevates Emily Yri to VP, International Marketing

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Her new remit includes the management of marketing for PubMatic in Europe and the Middle East, as well as running the APAC regional marketing operations

exchange4media Staff Mar 15, 2023 8:02 AM

Looking to smash a campaign KPI? There’s an auction package for that

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Emily Yri, Senior Marketing Director, APAC at PubMatic, writes on how Auction Packages pull together programmatic open marketplace inventory into one Deal ID for easy activation

exchange4media Staff Oct 12, 2022 8:49 AM

PubMatic elevates Emily Yri as Senior Marketing Director, APAC

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Prior to Pubmatic, Yri was marketing and communication director, APAC at Unruly

exchange4media Staff Apr 10, 2021 10:40 AM