Viacom18 Head - SVOD and International Business shares that the platform will focus more on ramping up its content slate along with improving product, tech, and customer acquisition funnels
Palia assigned expanded mandate as Head – SVoD & International Business, Viacom18 Digital Ventures; Ailawadi elevated to Business Head – Youth, Music and English Entertainment
According to a TAM AdEx report on advertising of OTT platforms on television, the ad volumes of the platforms grew 98 per cent in Jan-May 20 as compared to Jan-May 2019