iD Fresh Food CMO Rahul Gandhi moves on
Prior to iD Fresh Food India, Rahul Gandhi was with ITC Ltd for over nine years
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iD Fresh Food names Rajat Diwaker as India CEO
Rajat Diwaker was earlier with Marico as Managing Director - Bangladesh
iD Fresh Food makes 'butter better' with new innovation
The brand has launched a brand film to introduce its innovative 'Butterstick', which reduces the hassles of using butter
Meet your Neighbour this I-Day, says iD Fresh Food
PC Musthafa, CEO and Co-founder of iD Fresh Food, has even sent out a personalized letter to apartment societies in the three cities
'South Indian brands have been global for centuries'
At the inaugural edition of The Dakshin Diaries, panellists discussed the distinct ways in which brands are built in the South
iD Fresh Food rolls out campaign for Instant Filter Coffee Liquid
iD’s campaign will be launched on all major OTT platforms, TV channels (in Karnataka) and social media platforms
iD Fresh Food salutes the spirit of Covid-19 warriors with #MadeWithLove campaign
The ad has been developed by Rajeev Ravindranathan, Founder Director of Bangalore-based creative agency, People Design and Communications
iDFresh Food makes 'Trust' the focus of new campaign
The company's 'Trust Shop 2.0' campaign is a 'buy-now-pay-later' service for customers in need
Rahul Gandhi, Jaipal Singal join iD Fresh Foods as CMO, CFO
The appointments have been made to strengthen the food brand's business resilience in a post-pandemic world