Karan Gupta, MD, Aidem Ventures, talks about challenges that the advertisers and agencies will face in submitting the government mandated self-declaration certificate
New structure is knowledge driven, more functional and effective, incorporating smart collaboration that is independent of hierarchy
Sankarayogi will report to CEO and Director Neena Dasgupta
Zirca will work towards maximizing Fandom’s advertising revenue potential, build the brand’s presence and expand its pool of demand partners in the region
Dasgupta, who is also the CEO & Director of Zirca, has been serving as an advisor at Aidem Ventures for over eight years
The ‘Mind the (age) gap’ report is based on the ContentiQ Archetype Indicator Test, which allows brands a better understanding of audience behavioural patterns
Neena Dasgupta, CEO & Director, Zirca, and Karan Gupta, MD, Zirca, share the company’s plans and why they believe that ‘one size fits all’ approach does not work for brands