Sandeep Goyal, Founder, Mogae Media and Chairman of Forum for Ethical Use of Data on how the coming together of Technology-Media-Telecom will play out
The revenue for the quarter was up by 3% excluding IPL and movie revenue
Shubham Jha, Sales Manager India, Adjust, talks of the overall mobile and app marketing scenario and how bot frauds are a growing problem for the industry
Guest Column: Maddie Amrutkar, Founder of Glad U Came, pens down how small businesses can thrive if they are billed only for tangible outcomes or preferred deliverables and outputs
Vasuta Agarwal, Managing Director - Asia Pacific, InMobi talks about the challenges of programmatic and in-app advertising in India and charting the way forward
The unnamed officials allegedly placed government ads in newspapers that are no longer in circulation
The English daily is headquartered in Chennai
The project included revitalizing the water source necessary for local community’s agriculture needs
Chat Bhojpuriya Loota Lahariya, Talent Camera Action and Chala Camera Nikla Hero will see audiences hooked on to their screens
With the launch, the network has taken the next big step to be a platform-agnostic audio entertainment company
The brand marks the transition with a new logo, sonic identity and mass media campaign
This is an integrated account win and will be operated out of Gurgaon
The collaboration will allow users of the celebrity-to-fan connect platform to win free shout-outs from their favourite celebs
Sharma will be representing the PRCI Central Zone
The joint initiative by Rotary India, Rotary Club Of Bombay, Colors and Wizcraft International Entertainment, is supported by Being Human Foundation and partnered by Ask Nestle.in and Finolex Pipes
Mookherjee will lead the agency’s flagship businesses that include Toyota and ITC Foods
Sankarayogi will report to CEO and Director Neena Dasgupta
The ministry has also cancelled registrations of five MSOs in the same period
TAM AdEx data reveals that on TV, the sector's ad volume per day has surged five-fold this June compared to May
While Star Plus and Colors have started shooting, ZEEL is expected to do so in a week
Ajay Gahlaut, CCO and MD, Publicis Worldwide India, believes agencies will have to take their services up a notch in the game of survival as they transform into flatter organizations
Experts say that the media house has failed to adjust to the challenge posed by its plummeting readership base
Experts including Dante DiCicco, Ganish Bahl, Neel Pandya and Prasanna Raman discussed the growing relevance of camera in brand building
Guest Column: If there is one word that symbolises these current times, it is ‘essential’, observes Titus Upputuru, National Creative Director, Dentsu One and Creative Head, Taproot Dentsu, Gurugram
Industry experts Tarun Katial & Maciej Zawadzinski shared insights on what's making OTT a promising platform for marketers in recent times
On the awards front, Procter & Gamble took home the Brand Marketer of the Decade Award
On Day 4 of the virtual series catch thought leaders Sharat Dhall, Manu Lavanya, Scott Brinker, Paranth Thiruvengadam, Yash Dayal and Sandeep Komaravelly share their insights on financial marketing
Mark Read, David Droga, Jean Lin, Lorraine Twohill and Steve Stoute came together for the discussion
Yogesh Lakhani, CMD, Bright Outdoor Media Pvt.Ltd, says brands in real estate, entertainment and FMCG sectors are likely to invest in the sector
Perfection is boring, and those who seek it are always unhappy, says the veteran actor in the At Home segment on Day 4
The top 10 advertisers witnessed an increase of 10.26% in ad insertions
The panel will discuss the business of the matchmaking industry during the times of pandemic