The campaign was launched across various social media platforms on February 12, 2024

e4m Staff Feb 13, 2024 6:22 PM

Kickbacks and inflated production costs are besmirching the good name of the creative industry, say industry leaders reacting to exchange4media’s story

Neeta Nair Aug 22, 2022 8:24 AM

Creative agencies have had to deal with diminishing agency margins & ad pie being split between several agencies, but is that a valid excuse for buffering production costs or taking kickbacks?

Neeta Nair Aug 19, 2022 8:36 AM

Even though marketers are telling exchange4media that they have put in place mechanisms to prevent kickbacks to ad agencies from production houses, corruption appears to be as rampant as ever.

Neeta Nair Aug 18, 2022 8:42 AM

Are kickbacks given to creative agencies from the pool of money assigned to production houses for creating a brand film?

Neeta Nair Aug 17, 2022 8:29 AM

The ‘Kick Out 2020’ TVC has been conceptualised by Contract Advertising

exchange4media Staff Oct 17, 2020 8:45 AM

KickStrat consists of 3 months of classroom training and research projects; chosen few will advance to next 3 months of on-the-job training

exchange4media Staff May 26, 2020 4:25 PM

The channel also showcased a brand new movie called “Kicko and Superspeedo - The real heroes” recently

exchange4media Staff Mar 24, 2020 10:00 PM