Brooke Bond Red Label learns from the differently abled The campaign reflects the brand’s commitment to bringing people together across diverse communities e4m Staff Mar 3, 2024 4:00 PM
Malaika Arora unveil The Label Life’s campaign ‘escape reality’ The brand film is helmed by ace photographer Joseph Radhik e4m Desk Apr 3, 2023 6:16 PM
Brooke Bond says ‘kindness is just a cup away’ The ad for Red Label Tea has been executed by Ogilvy e4m Desk Jan 11, 2023 10:57 AM
Garima Garg joins The Label Life as CEO Prior to joining TLL, Garima was associated with Hindustan Unilever Limited in the capacity of Senior Global Manager – Sales e4m Desk Jan 10, 2023 6:16 PM
Bipasha Basu turns 44: Ads and endorsements of Bollywood's 'Queen of Horror' The actor has had an eventful brand journey with a fair share of controversies e4m Desk Jan 7, 2023 9:23 AM
AdLift wins SEO & content marketing mandate for TheLabelLife The agency will focus on providing full-fledged SEO and content strategy services that will help fuel visibility & awareness of the brand e4m Desk Nov 28, 2022 5:44 PM
G.O.A.T Brand Labs acquires 90% stake in The Label Life The Label Life, a fashion & lifestyle brand styled by Sussanne Khan, Malaika Arora & Bipasha Basu, is G.O.A.T Brand Labs’ first acquisition in the women’s western wear space e4m Desk Jan 18, 2022 3:00 PM
New music label Panorama Music launched The music label, launched by Kumar Mangat Pathak and Abhishek Pathak, will be led by Rajesh Menon e4m Desk Sep 7, 2021 6:29 PM
Red Label & Ogilvy encourage compassion even in the time of social distancing The TVC attempts to spread the message - ‘Being told to stay alone is not the same as being left alone' e4m Desk May 16, 2020 9:25 AM
Hindustan Unilever, RB & ITC top advertisers in March: TAM Adex In March 2020, news genre witnessed a drop of 2% and recorded a total 29% share in ad volume as compared to 31% in February e4m Desk Apr 17, 2020 8:12 AM
Brooke Bond Red Label's new TVC aims to break stereotype of transgendered people The TVC will be featured and distributed across broadcast and online platforms e4m Desk Mar 2, 2020 5:01 PM
Instagram launches ‘Unlabel India’ campaign to inspire conversations among youth The campaign launched in the run up to Safer Internet Day will run through 2020 and reach half a million people e4m Desk Feb 10, 2020 1:41 PM