Date-wise News
The Marcom Avenue will be responsible for PR strategy, planning, media reach, execution and implementation of all PR activity
exchange4media Staff Mar 2, 2020 7:37 PM
The acquisition will strengthen Affle’s CPCU based platform and business model for omnichannel advertisers and enables Affle to expand into newer markets
exchange4media Staff Mar 2, 2020 6:47 PM
Starting from January 24 with the India vs New Zealand T20 series, the campaign is spread out across both Eyetalk’s integrated DOOH networks – BizTalk and TagTalk
exchange4media Staff Mar 2, 2020 6:05 PM
Though the new campaign, Times of India showcases all the initiatives that brought about a transformative change in the society
exchange4media Staff Mar 2, 2020 5:35 PM
The TVC will be featured and distributed across broadcast and online platforms
exchange4media Staff Mar 2, 2020 5:01 PM
Experts feel that brand visibility is indispensable in government bodies too
Nafisa Shaheen Mar 2, 2020 4:59 PM
The experiential campaign for Laban Stretchy Man from Norwegian brand Orkla aims to create better brand awareness
exchange4media Staff Mar 2, 2020 4:39 PM
Conceptualised and created by BlueBot films, the cross-media ad campaign has been launched in Bangalore, Pune, Mumbai, Chennai, Hyderabad and Delhi-NCR
exchange4media Staff Mar 2, 2020 4:20 PM
From Pepsi to Macho innerwear, Samsung and Garnier Men, the actor has a kitty full of brands
exchange4media Staff Mar 2, 2020 3:44 PM
Aman Gupta, Co-founder, boAt Lifestyle, spoke about how the brand has catered to the millennials by being digital first
exchange4media Staff Mar 2, 2020 2:43 PM
The RDN project was carried out by Sharma Srishti Synergy which has won exclusive rights on this project from Bengaluru Division of South Western Railway for 10 years
exchange4media Staff Mar 2, 2020 2:13 PM
The Taproot Dentsu campaign makes India the first country in Asia Pacific where such a campaign has been launched
exchange4media Staff Mar 2, 2020 1:46 PM
Union Ministers Ramesh Pokhriyal 'Nishank' and Prahlad Singh Patel spoke at Shahar Banaras organised by News Nation Network
exchange4media Staff Mar 2, 2020 1:28 PM
Pitchfork Partners will spearhead visibility and awareness for Update Geotarget
exchange4media Staff Mar 2, 2020 1:11 PM
Guest Column: Arnab Mitra, Managing Director, LIQVD ASIA, shares his experiences on LIQVD ASIA completing seven years
Arnab Mitra Mar 2, 2020 12:49 PM
The campaign will be brought to life through seven TV Commercials in Hindi, Tamil and Telugu and will also be aired in Kannada, Oriya, Bengali and Marathi
exchange4media Staff Mar 2, 2020 12:36 PM
The programme ‘Sehat aur Swad – Sanjeev Kapoor ke Saath’, is a one-hour programme that will also run on Doordarshan till March 7
exchange4media Staff Mar 2, 2020 12:01 PM
The report also says that 16% of people surveyed claimed to have unsubscribed from a DTH connection or network because of the TRAI rule
exchange4media Staff Mar 2, 2020 11:43 AM
This year, F8 was scheduled to be held in San Jose in May with an attendance of nearly 5,000 delegates
exchange4media Staff Mar 2, 2020 11:04 AM
The film, set against the backdrop of the 1983 and 2011 Cricket World Cup Finals, has been exclusively premiered on Hotstar
exchange4media Staff Mar 2, 2020 10:15 AM
Haseeb Faquih, Partner, Captions Outdoor Advertising, talks about sectors that are spending more on OOH, and the company's growth & future plans
Noel Dsouza Mar 2, 2020 8:46 AM
In the first quarter of 2020, China’s economic growth is expected to slow down to 4.5%, which is the slowest since the financial crisis, reports
Shreshtha Verma Mar 2, 2020 8:41 AM
Ravish Kumar, Head-Regional TV Network, Viacom18, talks about the channel's growth in February, its plans to extend the prime-time slot and more
Sonam Saini Mar 2, 2020 8:37 AM
At the Pitch CMO Summit in Mumbai, marketing experts discussed how evergreen brands can continue to remain relevant
exchange4media Staff Mar 2, 2020 8:36 AM
An expert panel comprising Rohit Raj, Anupam Bokey, Saurabh Garg, Vignesh Vellore, Sai Narayan & Siddhartha Butalia discussed the definition of a 'challenger brand'
exchange4media Staff Mar 2, 2020 8:32 AM
At the twelfth edition of the Summit, Reckitt Benckiser CMO and MD Aneja spoke about the importance of building brands with purpose and going beyond the sales narrative
exchange4media Staff Mar 2, 2020 8:31 AM
At Pitch CMO Summit - Mumbai 2020, Julie Bramham, CMO, Diageo India spoke on 'Progressive Gender Portrayal: The What, How and Why Now'
exchange4media Staff Mar 2, 2020 8:30 AM
According to estimates, ads targeted at readers based on predicted moods rather than their previous behaviour have improved click-through rate by 40%
Misbaah Mansuri Mar 2, 2020 8:00 AM
