Mirabai Chanu wants you to 'feed your passion' with Amway Nutrilite
The campaign has been conceptualised and created by L&K Saatchi & Saatchi
mirabai-chanu
adidas ropes in Table Tennis champion Manika Batra for 'Impossible Is Nothing' campaign
Batra joins adidas' roster of women athletes - Mirabai Chanu, Lovlina Borgohain, Hima Das & Nikhat Zareen
Amrutanjan unveils series of TVC with Mirabai Chanu and Bajrang Punia
The TVCs show both Chanu and Punia's Olympic triumph story as they are shown fighting pain with Amrutanjan’s advanced pain relief body range
India's Olympic champions Mirabai Chanu and Bajrang Punia to endorse Amrutanjan
The Olympic 2020 medal winners will feature in the brand’s upcoming campaigns and on-ground initiatives
Mirabai Chanu to headline Adidas 'Stay in Play' campaign
Chanu, who has been associated with the brand for two years, will now promote the latest offering meant for menstruating sportswomen
Amway signs Olympic medalist Saikhom Mirabai Chanu as brand ambassador for Nutrilite range
Chanu will spearhead the campaigns on the company’s foundation range such as Nutrilite Daily, Omega and All Plant Protein
Neeraj Chopra news attracted 3.3M pageviews on Aug 7 alone in Taboola Network
Hockey news recorded 9.3M pageviews across the network during the Tokyo Olympics
Brands, govt plan slew of deals for India's Olympic winners: Report
Media reports say that while brands have long-term deals till the 2024 Paris Olympics, the government also has plans to rope in the winning athletes for public service campaigns
Domino's Pizzagate: Is it right to pan the brand for having an emotional response?
Guest Column: Madhukar Kumar, Founder & Chief Strategist, Grey Cell Public Relations, dissects the recent controversy involving Domino's where the brand offered free pizzas to Olympian Mirabai Chanu
Moment marketing shouldn't come across as opportunistic endeavour: Rajiv Gopinath
In a conversation with exchange4media, Rajiv Gopinath, CCO, Starcom tells us why Tokyo Olympics is a big opportunity for brands this year
WazirX NFT marketplace offers NFT collectibles dedicated to Indian Olympic winners
NFTs are digital collectibles available on an official marketplace & artists around the world have gone digital by minting different NFTs to cheer the players & keep the fans engaged
Mirabai Chanu: The soon-to-be blue-eyed girl of the brand world
Industry watchers discuss whether Chanu’s brand value will shoot up post her win in Olympics
Brands' big race to the Olympics
There's a lot to gain from the sporting extravaganza for brands and athletes alike, say industry watchers
adidas' #FasterThan campaign inspires women to participate in sports
The campaign celebrates the stories of Weightlifting World Champion Saikhom Mirabai Chanu, Himanshi Goyal, body-positivity proponent and Nishriin Parikh, a 53-year-old professional body-sculptor