Looking forward, experts say the second quarter, which includes the festive season, could also be strong as TV will continue to be a key medium for advertisers to reach out to consumers
At NewsNext conference, senior television journalist Bhupendra Chaubey talked about how digital media is taking over and filling the information vacuum
At NewsNext conference 2024, Rabindra Narayan, MD and President of PTC Network, said if news channels use CRP, they’ll get better ratings and better business opportunities