What makes YouTube dominate the streaming space?
One of YouTube's compelling strengths lies in its enduring partnerships and its wide accessibility to consumers, say industry experts
online-video
'Online video ad+subscription revenue in India reached $1.92 billion in 2021'
According to a report by Omdia, total online video subscription numbers grew 37% YoY to reach 73 million at the end of 2021
Is online video changing the social media marketing landscape?
Industry observers say while social media still bags the highest share of digital media revenues, video offers a 360-degree engagement experience and is the easiest way to communicate
'Over 20 million Indians streamed YouTube on TV in May this year'
Google India VP & MD Sanjay Gupta and YouTube Partnerships Director Satya Raghavan shared their views on digital video viewership during Brandcast 2021
MX Player set to launch MX Gold subscription service
According to information available in public domain, MX Gold will be available for a subscription of less than Rs 1/day
Eros Now partners with consumer brands in Middle East for enhanced streaming experience
Eros Now is home to entertaining Indian movies that have a large and loyal fan base in the Middle East