rate
Murthy noted that television will remain relevant as long as it positions itself as a complementary force within the wider media ecosystem
Prior to joining DBS Bank, Karen Ngui worked at Standard Chartered Bank
e4m Staff Jan 12, 2026 12:50 PM
The account spans end-to-end media planning and buying across digital and traditional platforms; incumbent agency is Wavemaker
Tasmayee Laha Roy Jan 12, 2026 12:11 PM
From an “underarm ambassador” at the U.S. Open to mayonnaise-scented fragrances, the CPG marketer sees sports as a diversifying sandbox.
The campaign introduces the thought of AI getting faster to the extent that humans will struggle to keep pace, making it increasingly harder for people to get time to just sit back and do nothing
e4m Staff Nov 28, 2024 4:32 PM
The brand bagged gold under the ‘Best Multi Mobile Channel Campaign’ sub-category
e4m Blog: In this post, let’s explore the role of data analytics in marketing, the different marketing analytics tools, the benefits of data analytics in marketing and more
This investment by CarDekho aligns with its vision of creating a greener, more sustainable mobility ecosystem, the company said
Industry heads will share insights on the topic ‘Decoding the Highs and Lows: Challenges of High Acquisition Cost & Low Conversion Metrics in BFSI Marketing’
In his new role, Sumit will lead the strategic vision and growth initiatives across all ENIL platforms
e4m Staff Sep 2, 2024 11:54 AM
Prior to this, Singh was with Dentsu Creature as Head of Planning- Strategy, Brand, Digital and Communications (North)
e4m Desk Aug 28, 2024 12:02 PM
At Pitch CMO Summit, Ajit Varghese, Head of Network Advertising Sales at Disney Star, spoke about how professionally generated content (PGC) powers brands
e4m Staff Aug 27, 2024 12:27 PM
e4m Blog: In this post, let’s dive deep into the current trends in public relation ecosystem, how effective PR strategies can help grow businesses, the future of public relations and more
Guest Column: Harday Gupta, Founder & Director, The Right PR talks about the communication strategies to counter the spread of misinformation
Harday Gupta Jul 24, 2024 2:59 PM
Experts say GECs and movies may walk away with major chunk of the ad monies
Sonam Saini Jul 18, 2024 9:26 AM
Guest Column: Gitika Bangia, Head - Corporate Communications - Stryker India, writes about the art of storytelling in PR
Gitika Bangia Jul 16, 2024 3:15 PM
The collaboration with will focus on executing a comprehensive communication strategy for ThinkLaw
e4m Staff Jul 15, 2024 4:33 PM
Advertiser interest diminished due to the timing of the series—between IPL and T20 World Cup, and right before the beginning of the festive season, say experts
Aditi Gupta Jul 15, 2024 8:53 AM
The coverage will be available across the Sports18 Network and for free on JioCinema
e4m Staff Jul 12, 2024 3:54 PM
Industry leaders express their thoughts on the role and impact of AI in the PR & Comms industry
Vikram Kharvi has over 27 years of strategic communications and marketing expertise
At the e4m India PR and Corporate Communication Conference, experts shared insights on whether purpose-led campaigns are impactful for business
At the e4m India PR and Corporate Communication Conference, industry leaders deliberated on the issue of building trust and transparency in a time of disinformation
Industry experts talk about ‘Integrating Environmental, Social & Governance into PR Strategies’
e4m Staff Jun 18, 2024 3:01 PM
At the 14th edition of IPRCCC 2023, industry leaders discussed the nuances of PR metrics and how to re-establish the value of PR
e4m Staff Jun 17, 2024 6:21 PM
If passed, content created by creator "professionals" on social media platforms like YouTube will be regulated by both MIB and MeitY
e4m Staff Jun 17, 2024 2:37 PM
At the e4m India PR and Corporate Communication Conference 2024, industry experts shared insights on the topic ‘How AI is transforming the PR landscape’
e4m Staff Jun 17, 2024 12:32 PM
At the e4m India PR and Corporate Communication Conference 2024, industry professionals shared their expertise on managing risk and reputation for highly regulated businesses
e4m Staff Jun 17, 2024 12:13 PM
Guest Column: Prateek Sharma, Sr. Manager, Corporate Communications, Max Life Insurance shares the evolving Role of Communications in Cultivating Meaningful Connections in a Post-Truth Era
Prateek Sharma Jun 5, 2024 4:32 PM
Amazon Web Services' Purnima Sahni Mohanty delivered a special address on the role of communication in brand building at e4m PR and Corp Comm 40 Under 40 Awards
Before Siemens, she was working as Senior GM Communications at Schneider Electric
e4m Staff May 23, 2024 3:43 PM
Ivaturi moves from Quess Corp and has previously worked for over two decades with Feedback Consulting
Mohan holds over 20 years of global working exposure in marketing and communications
Ahuja is one of the most respected and well-known PR professionals in India
Dhaval Gupta, MD, CyberMedia, will talk to Manavdeep Singh, Founder PubLive, about how AI-powered tech is enabling publishers, at IMC on May 3
Shantanu David May 2, 2024 9:00 AM
Akhil Chaturvedi elevated as Executive Director, Niket Shah named Chief Investment Officer of Motilal Oswal Mutual Fund
e4m Staff Apr 26, 2024 12:30 PM
The initiative, on April 30, will honour the remarkable talent that has supported the expansion and management effectiveness of their respective organisations
e4m Staff Apr 23, 2024 2:49 PM