Juneja, the COO of sports apparel company Reebok, tells e4m about the brand's recent campaign with actor Taapsee Pannu and cricketer Suryakumar Yadav

Nilanjana Basu May 9, 2023 8:39 AM

The campaign features actor Taapsee Pannu and cricketer Suryakumar Yadav

exchange4media Staff May 8, 2023 3:07 PM

Foster, the Co-Founder of Reebok, looks back at the footwear brand's long and eventful journey

Anjana Naskar Feb 6, 2023 8:30 AM

The deal grants ABFRL exclusive rights to distribute and sell Reebok products in India and other ASEAN countries

exchange4media Staff Dec 14, 2021 2:06 PM

The panel deliberated on the best practices of data harvesting and how building trust in data collection is important for creating meaningful conversations with consumers

exchange4media Staff Nov 15, 2021 8:37 AM

Her eight-year stint at Reebok ended in June

exchange4media Staff Aug 5, 2021 12:24 PM

Sridharan was previously associated with Clarks as President South East Asia, Australia & New Zealand

exchange4media Staff Jun 4, 2021 5:22 PM

The campaign has garnered a reach of over 100,000 in a span of 10 days

exchange4media Staff Sep 29, 2020 4:23 PM

The Proud Notes film honours LGBTQ+ activists and highlights the ‘All Types of Love’ collection

exchange4media Staff Jun 9, 2020 12:00 AM

The #WorkOUTfromHome videos on Instagram are a series of virtual workouts by Reebok India brand ambassadors - Katrina Kaif and Malaika Arora - and the brand’s certified trainers

exchange4media Staff Apr 16, 2020 11:47 AM

Keeping with the customer sentiments, industry players say most brands are focusing on spreading positivity and trying to increase recall value

Anjali Thakur Mar 31, 2020 8:32 AM

A look at how the fashion-forward sportswear brand sprinted ahead of the competition with its unique marketing mantra and influencers who align with the brand's voice

Noel Dsouza Feb 17, 2020 8:50 AM