The new campaign aims to demystify index funds for investors through the light-hearted instances

e4m Staff Jun 4, 2024 12:41 PM

The 'Jab Life Maange More, Badho Mutual Funds Ki Ore' is a part of the brand's 'Desh Kare Nivesh’ initiative

e4m Staff Nov 23, 2023 11:50 AM

Drawing inspiration from the ICC Cricket World Cup's tagline, ‘It takes ONE DAY’, the brand announced ‘ONE DAY' as the slogan for its new campaign

e4m Staff Nov 10, 2023 4:25 PM

The campaign stays away from narrowcasting the story into a product or a company-led proposition and aligns it with a larger, universal emotion, that of self-belief

exchange4media Staff Apr 6, 2021 4:46 PM

This is an extension of their earlier campaign Ek Aur SIP Ho Jaaye

exchange4media Staff Nov 15, 2020 10:00 AM

The brand also launched 'Mind over Markets' a conversational podcast in English on the platform to help investors

exchange4media Staff Apr 24, 2020 12:00 AM

The BoT has been developed in association with Tata Asset Management's MarTech partner, Amplispot on the social networking app, Telegram

exchange4media Staff Mar 19, 2020 1:13 PM

The campaign is aimed at encouraging women across the country who straddle multiples roles

exchange4media Staff Mar 9, 2020 5:43 PM