Speaking at a media roundtable, Times Network MD & CEO MK Anand said launching HD channel first was a brilliant opportunity that nobody had really used
The three-week-old channel has already bagged big-gun advertisers as a niche space offering both premium-ness and reach
The network has tied up with DistroScale, a media-tech company based in California for the launch of TIMES NOW, Times Now Navbharat & Zoom in these countries
The channel has also unveiled its brand manifesto penned by Prasoon Joshi: 'Ab Badlega Bharat, Banega Navbharat’
Kumar will lead the editorial mandate and play a pivotal role in the management of the soon-to-be-launched news channel
The logo has been unveiled as a precursor to the channel launch in the coming days
The network published the launch dates of the two Hindi news channels in an introductory promotional scheme on its website
The new rate card from BCCL confirms the launch of Times Netwrork’s Hindi news channel Times Now Navbharat HD