women-s-cricket
Dr. Fixit Becomes Official Umpire Partner for BCCI Women’s Premier League?blur=25

Dr. Fixit will be prominently visible through branding on umpire jerseys and exclusive integration during Decision Review System (DRS) moments across TV and digital platforms

e4m Staff Jun 18, 2026 12:31 PM

CEAT Lakshmi Narayanan B?blur=25

Lakshmi Narayanan B, Chief Marketing Officer, CEAT, talks about the tyre manufacturer’s decades-old association with sports, especially cricket, and how this association has built brand salience

Simran Sabherwal Aug 30, 2024 9:16 AM

Puma?blur=25

Harmanpreet joins the PUMA roster comprising celebrated sportsmen like Virat Kohli, MC Mary Kom, Yuvraj Singh and Sunil Chhetri

exchange4media Staff Jan 30, 2023 12:23 PM