The strategic partnership offers a streamlined solution to ensure that brand messaging remains consistent and impactful across all channels
While full-funnel creative and media services will be managed by FoxyMoron, Pollen will be responsible for curating influencer campaigns for the brand
Koniki has over 20 years of experience in global operations across industries
He has over 24 years of experience, including 18 years in the digital domain
The business will be handled out of the agency’s Gurgaon headquarters
Prior to this, Choubey was with Chimp&z Inc Worldwide as Associate Vice President
While the creative mandate was won by FoxyMoron, the branded content mandate was bagged by The Rabbit Hole
Prior to FoxyMoron, Shah served as the Creative Strategist at By The Gram
On Day 2 of the e4m Game On: Gaming Summit, panellists discussed how advertisers and e-sports benefit each other
The aim of the partnership is to solidify the stance of the network with a developing breadth and depth across media, technology, creative & data services
The consultancy will be led by Priyal Sheth Kilachand, as Director and she will be reporting into Suveer Bajaj, Co-Founder of Zoo Media and FoxyMoron
Bali will be reporting to Pratik Gupta and Suveer Bajaj, Co-founders Zoo Media and FoxyMoron
Sethi will report into Pratik Gupta, Co-Founder of Zoo Media & FoxyMoron
Khatter will be responsible for leading the video solutions agency’s business operations in India
Guest Column: Pratik Gupta, Co-founder, Zoo Media & FoxyMoron writes how COVID-19 has changed consumer behaviour, and how brands must respond