Lotus Herbals’ new TVC spills the secret of Jacqueline Fernandez’s ‘spotless’ skin
The TVC is for Lotus Herbals’ White Glow Vitamin C Gold Radiance Serum
Beauty care company Lotus Herbals has unveiled a new campaign with its brand ambassador Jacqueline Fernandez, for its White Glow Vitamin C Gold Radiance Serum.
The multi-media campaign where Jacqueline dazzles in a new TVC will be broadcasted on national and regional channels as well as leading digital and social media platforms.
The TVC begins with Jacqueline Fernandez in a typical office scenario, where her spotless and radiant skin catches the attention of a colleague. The TVC concludes with Jacqueline highlighting her trust and endorsement for the product.
Nitin Passi, Chairman and Managing Director, Lotus Herbals, says "We at Lotus are excited to unveil the revolutionary Lotus White Glow Vitamin C Gold Serum, showcasing our commitment to clean and transformative beauty solutions. Infused with potent ingredients like Kakadu Plum and Yuzu Lemon and luxurious pure gold leaves, this serum is a daily essential for achieving radiant skin effortlessly."
Jacqueline Fernandez elaborates, "I'm thrilled to endorse the Lotus White Glow Vitamin C Gold Radiance Serum. It's not just skincare; it's a luxurious indulgence. With 100x more Vitamin C and gold leaves, it's an elixir for luminous skin. I encourage you to embrace this serum and make it an essential part of your morning and evening skincare ritual for visible results that leave a lasting impression.”
As the face for Lotus Herbals White Glow, the gorgeous actress Jacqueline Fernandez will appear in multimedia campaigns spanning TV, digital, e-commerce and social media to attract maximum eyeballs.
“The TVC will run on top performing GEC channels and mega impact properties. Targeting a wider audience the TVC will be aired across top performing regional channels and shows. The campaign will also run on the brands social media platforms including Facebook, Instagram and YouTube as well as the Lotus Herbals website. In-store branding and POP will include banners, danglers, table-tops and posters across Modern trade formats and Retail channels, for maximum brand visibility,” stated a press release.
