Milind Soman turns fortune teller for Bella Vita Luxury’s festive campaign
#EscapeInABottle campaign has a series of videos showing daily dilemmas of people, like the nervousness one faces before a job interview
Matching the vibrancy that sets forth ahead of festive celebrations, Bella Vita Luxury has unveiled something exciting with their brand ambassador Milind Soman. The iconic actor has turned into a vivacious fortune teller, to promote their premium fragrances as a gifting option. The #EscapeInABottle campaign sees a series of videos, featuring Milind.
#EscapeInABottle has a series of videos features daily dilemmas of people like the nervousness one faces before a job interview, a woman wanting to impress her mother-in-law, or telling someone they don’t smell good. Milind as a fortune teller recommends BVL premium perfumes to deal with such problems with ease.
Aakash Anand, Founder & CEO, IDAM House of Brands says, “BVL focuses on stepping beyond the set boundaries transforming the fragrance experience for every individual. The new range of luxurious perfume formulas are a one stop solution made keeping the quality, safety and affordability in mind. The timeless Milind Soman was chosen as the face of the brand which brought in a great response as he resonates with the values, inspiring the masses to break the age and gendered clutter.
“Bella Vita Luxury has a fragrance for every occasion be it work or play, formal or casual. So it's just the perfect gift for everyone. Shooting for the brand was breezy and I loved the drama in the script along with the grand set which was a thing of beauty. Overall, it was great fun”, says Milind Soman
