`Date-wise News`

Pavan Vaish

IBM has appointed Pavan Vaish as the new CEO of IBM Daksh. As co-founder of Daksh e-Services, Vaish has played a key role in growing Daksh from a start-up in 2000 to industry leadership position. The company employs more than 20,000 employees, a growth of more than 234 per cent since June 2004. Previously, he has served as COO of IBM Daksh, and had been the company’s acting CEO since June 2006. In his new role, Pavan will lead IBM Daksh’s movement towards becoming a global BPO player. He will provide strategic direction to ensure that the company’s successful business model attains scalability which will help IBM Daksh expand to new geographic territories.

exchange4media Staff Dec 18, 2006 4:24 PM

Analysis of Corporate Advertising in Print during Jan-Oct 2006: AdEx study

Overall corporate ad volumes in Print media witnessed a 12 per cent growth in Jan-Oct ’06 over Jan-Oct ’05. The General category garnered a huge 89 per cent share of corporate advertising in this period, with Northern publications cornering the highest share. ONGC topped corporate advertising in newspapers while Amway India led in magazines

exchange4media Staff Dec 18, 2006 9:32 AM

CNN-IBN completes one year, bets big on citizen journalism and interactive element

Launched a year back on December 17, 2005, without much fanfare, CNN-IBN continues with its belief of letting its work speak for itself. Rajdeep Sardesai, Editor-in Chief, CNN-IBN, said, “For us the first year is only the start of our adventure. We have completed the first phase. It’s a long way to go.”

exchange4media Staff Dec 18, 2006 9:25 AM

Bates Enterprise’s Ravi Narain steps into retail space, joins Emaar-MGF as VP, Marketing

Ravi Narain, Executive Creative Director, Bates Enterprise, has quit to join real estate major Emaar-MGF as Vice-President, Marketing. At Bates Enterprise, Narain was looking at practically all the businesses of the branch such as Nokia, Radico Khaitan and Yamaha to name a few.

Tuhina Anand Dec 18, 2006 9:23 AM

Vishaka Communications bags Jaaydaad.com account

Delhi-based communication consultancy house, Vishaka Communications, has won the advertising duties for Jaaydaad.com, a real estate network. The brand Jaaydaad is operating in the competitive real estate space, which is seeing a phenomenal amount of activity across the country.

exchange4media Staff Dec 18, 2006 9:21 AM

Swayam Tiwari quits Radio City to join Metropolitan Media as Head of Ad Sales.

Swayam Tiwari has joined Metropolitan Media as Head of Ad Sales. Metropolitan Media is a 50:50 joint venture between HT Media and the Times Group. Tiwari, who will be based in Delhi, will be reporting to Sameer Kapoor, CEO, Metropolitan Media.

exchange4media Staff Dec 18, 2006 9:20 AM

‘Stardust’ goes to Europe, launches German edition

Film magazine ‘Stardust’, which currently has editions in English, Hindi and some international editions, has now added a German edition to its offerings.

exchange4media Mumbai Bureau Dec 18, 2006 9:18 AM

All mobiles in STAR Plus’ K-serials sing the ‘Idea’ ringtone

STAR Entertainment’s CEO, Sameer Nair, has been quoting the example for years but no telecom operator has picked it, until now. Idea and STAR Entertainment have inked a deal wherein all K-serials on STAR Plus will play the Idea ringtone every time a cell phone rings on these shows.

Noor Fathima Warsia Dec 18, 2006 9:17 AM

Zee Bangla achieves a high in 2006, establishes second lead in the Bangla market

The year 2006 has been a good one for Zee Bangla. The channel has seen concentration in both marketing and content, which have added more channel share to Zee Bangla and seen the channel move to a steady No. 2 player in the Bangla market.

Noor Fathima Warsia Dec 18, 2006 9:15 AM

Dentsu and OCA extend the Asian Games 2010 and 2014 deal

Dentsu and the Olympic Council of Asia have announced an agreement on the continuation of the exclusive marketing and broadcasting rights for the Asian Games in 2010 and 2014.

exchange4media Mumbai Bureau Dec 18, 2006 9:13 AM

Acquisitions, mergers and new structures – Life at Bates Enterprise couldn’t get any busier

Bates Enterprise has been in the news a lot recently. There has been news about its merger with David, officials quitting and new people and businesses coming in. Even as the action surfaces in bits and pieces, Bates has a plan in place and CEO Subhash Kamath speaks on them.

Noor Fathima Warsia Dec 18, 2006 9:10 AM

Aahaa FM to hit Chennai airwaves soon, ropes in WOC as its creative partner

Chennai is all set to have another FM station hitting its airwaves soon – Aahaa FM, the radio venture of Kumudam Publications Pvt Ltd. Aahaa FM would be an out and out entertainment channel targeting young Chennai audience. The Tamil weekly major has appointed Chennai-based creative shop WOC as its creative partner for the new channel.

Judy Franko Dec 18, 2006 9:09 AM

Kijiji.in shows the way for city specific ads

Kijiji, a subsidiary of eBay Inc, has recently expanded in the country and now provides free classified ads for 12 Indian cities. Kijiji also believes that word-of-mouth marketing is the finest way of promoting their service.

exchange4media Mumbai Bureau Dec 18, 2006 9:07 AM

Karishma Kapoor to give Khaitan its ‘Karishma’ as brand ambassador

Khaitan Electricals is all set to give its customers ‘Khaitan ka Karishma’ by associating with actress Karishma Kapoor, who has been roped in as brand ambassador.

exchange4media Kolkata Bureau Dec 18, 2006 9:05 AM