STAR Den and Zee Turner have finally spoken on the distribution joint venture between the two companies. The 50:50 JV is called Media Pro and includes four companies – Zee Entertainment, STAR India, Turner India and DEN. Arun Kapoor (Essel Group) heads the JV as CEO and Gurjeev Singh (DEN) is the COO.
Browser maker Opera has a vision of the future when every device in the household is a ‘smart device’.
Close on the heels of consolidating its media business with ZenithOptimedia, Honda Siel India has assigned its digital media duties to Blazar following a multi-agency pitch.
As television in India matures and different niches find their place, one genre that has seen much action is Infotainment and Lifestyle, courtesy players like Discovery and National Geographic. But is the advertiser interested?
Rajiv Takru, Additional Secretary, Ministry of Information and Broadcasting, reiterates Government’s stand on self-regulation by the broadcast industry and stresses that self regulation is the best form of regulation.
Local search engine Just Dial is bullish on growth and has earmarked a marketing budget of about Rs 15-20 crore for the current year. The company has also rolled out a four-ad campaign featuring brand ambassador Amitabh Bachchan.
Prashant Deorah, MD, Puretech Internet, shares his views on the perils of Black Hat search engine optimisation practices, and lists practices which can hurt websites’ rankings if found.
Kiran Mani, Head of Sales, Google India is deeply involved with YouTube, and shares his views with exchange4media…
Shivanand Mohanty, National Creative Director, Dentsu Communications has put in his papers.
As Head of South and Southeast Asia at MediaCom, Divya Gururaj will be reporting to Asia Pacific CEO Alex Crowther and will help markets drive growth with business planning, new business, investment plans and day to day operations.
Hindustan Unilever’s General Manager-Media Services, South Asia, Srikanth Srinivasamadhavan, is headed to HSBC India as Head – Marketing.