George will continue to grow UBM India’s exhibition, conference, publishing and online businesses. He moves from Percept Sports and Entertainment
Metal has already begun work on the insurance website and has created a new positioning for Policybazaar
Rohit & Ivan know their music really well and do not speak nonsense, says Minakshi Achan of Salt Brand Solutions
With this, Edelman India forays into the experiential marketing space. Cream Events will continue to trade and operate as an independent brand
‘You Read, They Learn’ campaign has helped send 6,006 children to school so far in Delhi-NCR. HT Media plans to expand this campaign to other cities soon
Carrefour, the world’s largest retailer after Walmart, is on the lookout for a creative partner. The pitch is underway in Delhi
Digitisation in the four metros, pushing FM phase III, revival of Prasar Bharti during her tenure…the list of Soni’s relentless work is long
The partnership will help expand the availability of Twitter’s Promoted Products suite of advertising products to marketers in South-East Asia
This is the fifth time digitisation deadline in Chennai has been deferred since October 31, 2012
Subramaniam has been appointed as Vice-President & National Head, Marketing for Thanthi TV. He moves from HT Media
A Creative Director-turned-netvangelist, Hira has a career spanning 26-years across advertising, marketing, print and digital media
SEBI had shortlisted 13 agencies for the pitch that was announced in April 2012
Well-conceived PR strategies & an infusion of fresh blood is changing the face of Indian jewellery business, says Gitanjali Group’s Suprit Karkera
The account size is estimated at around Rs 5 crore. This is the third major win for Push in Hyderabad after 6 Mall and Centro Footwear
We didn’t have good distribution, marketing or content all at once. Now, everything will come together, says Jehangir Pocha of NewsX
Social media is still growing rapidly in India and Facebook and Twitter are the growth drivers. In India, my hope is to start getting into content development and content sharing. In India, people are not creating enough user-generated content because we aren’t giving people the right opportunity to engage. It will be fun to see how this takes off and changes the way people interact and engage in a country that is so focused on TVCs.