The second day’s bidding started with Rs 4,517 crore and went up consistently to Rs 6,032 crore by the end of the day.
With its latest launch in Slovenia, Travelxp has opened a window to the world for the viewers of Slovenia through the T-2 platform.
Considering that flavoured condoms contribute to nearly 80% of the category, bringing this segment under the fold of Durex marks another key milestone for the brand.
The new TVC is a reflection of Gatorade enabling athletes to win from within by providing the right balance of fluids, carbohydrates and electrolytes.
Released in five languages -- Hindi, Tamil, Telugu, Kannada, and Malayalam, the narrative of the latest campaign created by the Star Sports creative team, rekindles the greatest rivalry of IPL between Mumbai Indians and Chennai Super Kings, which amongst them have won 5 IPL trophies out of the total ten leagues organized so far.
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Group Video Chat and Mentions will be rolling out to Snapchatters globally over the next few weeks
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Being the first E-Sports series in India, packaged for serious gamers as well as casual gamers, the course of the campaign included various marketing pieces which received tremendous response across the country.
Taking their spin on why people should opt for air travel, AirAsia India’s new campaign brings out valid reasons why people should opt for #FlyWithAirAsia.
The initiative encourages kids to identify potential risks and reach out to an adult without fear.
DAN Prism overlays the consumption pattern of the digital consumers on Facebook, YouTube and Programmatic Video with BARC to provide rich audience insights
Bhagnari has worked across varied sectors such as banking, education, auto, consumer products, entertainment and web publications
Released in five languages -- Hindi, Tamil, Telugu, Kannada, and Malayalam -- the narrative of the latest campaign created by the Star Sports creative team, rekindles the greatest rivalry of IPL between MI and CSK
The 11th edition of VIVO IPL starts on Saturday, April 7, 2018 with defending champions Mumbai Indians taking on Chennai Super Kings
The Agency won 17 metals including 5 Golds, 6 Silvers and 6 Bronze
Mahendru has an MBA in HR management with about 20 years of work experience in corporate and consulting environment
Sanjay Trehan has moved on from HT as Business Head- Digital Content & Syndication after almost three years
The shooter has been identified as 39-year-old Nasim Aghdam, believed to be a disgruntled user who accused YouTube of "discriminating and filtering her content"
They also expressed anger at the PCI, NBA and Editors Guild of India for “not being quick” in condemning the government’s move.
NBA board members we spoke to shared mixed reactions over the move by the Information & Broadcasting Minister
Six companies had submitted bids for the TV and digital rights, but only three of them (Star India, Reliance Industries Ltd and Sony Pictures Networks India) were found eligible.
Experts told exchange4media that PETA requesting Vodafone India to refrain from using pugs in their ads is a tad over-the-top
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India, given its emergent status as a top five world economy, with amongst the highest growths in the world, is an aberration, says Singh
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The Guild also points out that 'fake news' is a process that cannot be left to governments to initiate action when, on many occasions, the governments and the parties in power - both at the Centre and states – are charged with propagating fake news themselves
Neeraj Sharma says China is one of the biggest regions in Asia Pacific but it doesn’t fall into the ad fraud category
Delna Sethna talks to exchange4media on gender equality, shrinking budgets, digital era and more
A press release issued by the Ministry of Information and Broadcasting on April 2nd, stated that an accredited journalist's accreditation would stand suspended or cancelled if he or she was found having created or propagated fake news. The statement was withdrawn by the government the next day after huge outrage from media across the country.