Date-wise News
Using mobile-first marketing strategy, the ongoing festive campaign is using innovation to captivate audiences across the country
exchange4media Staff Oct 24, 2019 7:11 PM
The awards acknowledge excellence of individuals and organisations in the field of Sports, Business, Arts & Literature, Entertainment, Social Service and Science & Technology
exchange4media Staff Oct 24, 2019 6:43 PM
The Authority had issued a consultation paper on the KYC on July 19, 2019
exchange4media Staff Oct 24, 2019 6:27 PM
The company has collaborated with all major airports, airlines and celebrities spread worldwide to light up a lamp through a microsite
exchange4media Staff Oct 24, 2019 6:09 PM
The award, which carries Rs 5 lakhs and a memento, will honour and celebrate Indian literature
exchange4media Staff Oct 24, 2019 5:23 PM
The four 30-second films have been unveiled on TV and will be available on YouTube, Facebook and Instagram channels
exchange4media Staff Oct 24, 2019 5:23 PM
The brands have created special lenses that will bring to life landmarks like Tower Bridge, Eiffel Tower, Taj Mahal and Gateway of India
exchange4media Staff Oct 24, 2019 4:57 PM
Saksena, Founder-Director, Actimedia PR, talks about his experience of running one of the oldest lifestyle PR agencies in the country and his journey in the industry
exchange4media Staff Oct 24, 2019 4:56 PM
Isha Kapoor is Digital Integration Lead and Pratheek Rao will be Creative Director
exchange4media Staff Oct 24, 2019 4:16 PM
ZEE5 is expanding its distribution through traditional and non-traditional avenues
exchange4media Staff Oct 24, 2019 3:55 PM
The campaign showcases a range of festive celebrations from across India, with their one-of-a-kind nuances and the excitement they form in people’s minds
exchange4media Staff Oct 24, 2019 3:52 PM
The platform currently has 175 million monthly active users
exchange4media Staff Oct 24, 2019 3:48 PM
Lionsgate India recently announced the launch of Lionsgate Play on Vodafone in India
exchange4media Staff Oct 24, 2019 3:31 PM
The campaign conceptualised by Ogilvy Mumbai, will be promoted across print, outdoor, radio and digital mediums
exchange4media Staff Oct 24, 2019 3:25 PM
Prior to this, Sen was Head of Communications with EdGE Networks
exchange4media Staff Oct 24, 2019 3:02 PM
Vora has 20 years of experience across various industry segments such as live entertainment, consumer products, management consulting and digital
exchange4media Staff Oct 24, 2019 3:02 PM
Taboola's Global Festive Season study on gifts & brands analysed data from over 400,000 articles read by over 460 million readers across the globe
exchange4media Staff Oct 24, 2019 2:51 PM
The company is working on placing car wraps on the exterior of vehicles, thereby providing a mobile advertising space
exchange4media Staff Oct 24, 2019 2:21 PM
VMLY&R will work with the TransLink team to develop strategies across, brand, digital, social, CX and creative communications as well as content generation
exchange4media Staff Oct 24, 2019 1:46 PM
The digital campaign comes with a video showing the impact of fireworks on pets
exchange4media Staff Oct 24, 2019 1:34 PM
The web series, featuring Bhumi Pendekar, Mandira Bedi, Supriya Pilgaonkar, Ritesh Deshmukh, Saurabh Shukla and Dino Morea, is part of ‘Real is Rare’ campaign
exchange4media Staff Oct 24, 2019 1:07 PM
The Diwali special edition of ‘Zee Kutumbam Awards 2019’ will be telecast on Saturday, October 26th, 2019 at 9 PM on Zee Telugu and Zee Telugu HD
exchange4media Staff Oct 24, 2019 1:05 PM
‘Accelerate’ helps businesses remodel their marketing approach on their digital transformation journey
exchange4media Staff Oct 24, 2019 12:03 PM
The campaign, conceptualised by 21N78E Creative Labs, is being rolled out across all digital platforms
exchange4media Staff Oct 24, 2019 11:20 AM
ZMCL has recorded 4.4% growth in operating revenue for first half of FY20
exchange4media Staff Oct 24, 2019 9:19 AM
Industry experts say that while the OOH industry has picked up pace during the festive season, spends on OOH have decreased over the past months
Anjali Thakur Oct 24, 2019 9:15 AM
Sushil Matey, Director – Marketing, Livpure & CEO, Livpure Smart Homes, talks about the brand’s new campaign, having Sachin Tendulkar as brand ambassador, media mix, marketing strategy and more
exchange4media Staff Oct 24, 2019 8:59 AM
Srivastava, COO, Rainshine Entertainment, delves into the restructuring of Culture Machine and the strategy ahead for the newly formed entities
Shikha Paliwal Oct 24, 2019 8:48 AM
Housefull 4, Made In China and Saand Ki Aankh ready to hit the silver screen this week, with the hopes of giving brands the eyeballs they look for in theatres
Moumita Bhattacharjee Oct 24, 2019 8:41 AM
Karan Kumar, Chief of Marketing, Fabindia, talks about their growth trajectory, how the brand stands out in a cluttered digital space, their marketing strategies and more
exchange4media Staff Oct 24, 2019 8:24 AM
We speak to industry experts to find out if the players in the space are ready for content regulation
Tasmayee Laha Roy & Shikha Paliwal Oct 24, 2019 8:15 AM
