Sushmita Bandopadhyay, Communications Leader, Becton Dickinson India/South Asia, says today, healthcare is not about selling a product, but influencing lives
Newspaper owners are educating readers on how newspaper making and circulation are done maintaining high hygienic standards in the wake of fake news about the spread of coronavirus
The eCommerce service will cover more than 2,000 pin codes across India and is expected to have AR integration on the website by the end of the fiscal year
ZEE Business Managing Editor, Anil Singhvi has called for a shut down of markets #BandKaroBazaar as 'work from home' is not possible for share market employees
HT CMO Rajan Bhalla also revealed that the organisation is planning a different format to present the same content to its readers as the coronavirus crisis forces employees to work from home
Lalwani, Founder & CEO of Communicate India, speaks to us about female entrepreneurship, gender equality at the workplace and methods to keep women motivated
A number of OOH leaders came together recently to form a Request for Proposal with regards to formulation and implementation of a measurement system for the industry
Guest Column: Suprotim Day, Chief Films Officer, Dentsu Aegis Network India, assesses the long and short-term impact of suspending ad productions during the COVID-19 crisis
Even as a number of global magazines & newspapers are looking at going completely digital due to the coronavirus crisis, newspapers in India have been delivering papers at the doorsteps every morning
Nikhil Rungta, Country Manager, India, Verizon Media, shares insights on the role of the emerging tech in the overall growth opportunities for digital marketing in India
In a chat with e4m, Gupta, the Chief Marketing Officer of EazyDiner, discussed the growth prospects for the brand, its marketing mix & COVID-19 concerns marring the dining-out experience