SVG Media donates masks, PPE kits for COVID-19 warriors
The digital media agency has contributed over 1 lakh masks and PPE kits to the government of Haryana
Date-wise News
Kids genre viewership grows to 9%, news & movies stable in Week 20: BARC-Nielsen
After seeing huge hikes in previous weeks, a drop is seen in TV Viewership and smartphone consumption in Week 20
Kinsane Entertainment acquires book adaptation rights for Young Captain Nemo trilogy
Kinsane Entertainment will develop the literary franchise as animated series, mobile games, consumer products, and more for worldwide release
Kaushik Izardar joins soon-to-be-launched OTT platform EORTV as Executive Director
EORTV will focus on stories with a mission to germinate acceptance for all LGBTQ and other hormonally challenged societal communities
88% people feel good using brands that have provided health benefits to employees: Report
Wunderman Thompson South Asia’s ‘21 Times Health’ report takes a look at the effects of the Coronavirus pandemic and the resulting lockdown on the health, pharma and wellness categories
Prashanth Challapalli launches business consulting firm Gravity Integrated
The firm will have multi-platform execution capabilities across India, SEA and EMEA markets
This World No Tobacco Day, MTV and MTV Beats say 'It’s time to quit!'
MTV’s brand film shows a guy who is trying to quit and is having the last cigarette of his life
Radio Nasha takes us on a trip down memory lane with Nasha Photo Studio
'Nasha Photo Studio' features prominent Bollywood celebrities in conversation with Radio Nasha RJs as they talk about their old photographs and revisit the memories around them
LOCAD launches data-driven media planning tool PLANO
The AI and ML powered map-based tool can auto suggest and offer complete end to end solution as per campaign objective
Dabur Q4 consolidated net profit stands at Rs 281.60 crore
According to reports, the company has said that the impact on revenue from operations has been partially mitigated by higher focus on health and hygiene categories & launch of new products
McCann’s new campaign for RIL captures how technology will shape a new India
The film has been directed by Ravi Udyawar in consultation with teams from Reliance and McCann
Focus is on retaining public confidence & respect for brand: HR Ranganath, Public TV
HR Ranganath, Chairman and Managing Director, Writemen Media Private Ltd, talks about how Public TV is looking to sustain viewership garnered by the news channel during the lockdown and more
Cannes Lions to release report celebrating ‘game-changing’ work of the decade
In June, Cannes Lions will release Global Lions Creativity Report of the Decade which will award the best creative works that have achieved sustained success
ZEE supports daily wage earners through financial aid
The company announced that it has sent the committed relief amount directly to the bank accounts of the workers
Wipro names Capgemini’s Thierry Delaporte as CEO & Managing Director
Delaporte will be taking over from Abidali Neemuchwala who will be stepping down on June 1
INMA names Dainik Bhaskar’s Pawan Agarwal as South Asia Division President
Agarwal's election to the division board will come into effect on June 1, 2020
Mathrubhumi Chairman & Managing Director Veerendra Kumar no more
Veerendra Kumar was also serving as an independent Rajya Sabha MP
Instagram to bring video ads to IGTV
The company said in a statement that by sharing ad revenue, Instagram wants to support content creators' investment on the platform
HealthShots kicks off week-long campaign on menstrual health
From May 27 to June 2, the wellness platform will feature expert-backed content from India's leading female healthcare institutions
Empathetic & authentic communication will take centre stage now: Ophira Bhatia, Mondelēz
In a chat with exchange4media, Ophira Bhatia, Director, Corporate & Government Affairs, India - Mondelēz International, spoke about the coronavirus crisis, leveraging digital media, and more
Digital integrated with Radio is the 'new normal' for the sector
Industry insiders tell us about the measures they have taken to stay afloat financially, while also maintaining relevance with its consumers
ABP News-e4m webinar: News genre to see a growth of 3-4% even post COVID: Ajay Gupte
Gupte, CEO, South Asia, Wavemaker, feels news will continue to gain viewership as the global scene is heating up and something or the other is constantly happening
‘Time is ripe for brands to innovate & focus on technology’
Experts share recommendations for brands to improve customer engagement and navigate the uncertain marketing terrain in the new normal
Will Facebook ‘Shops’ give smaller stores a new dimension?
Although Facebook Shops is not available in India yet, industry players say when introduced it will give a boost to the domestic e-commerce market
Dollar revamps brand identity with new logo
The re-branding was digitally revealed by Bollywood star Akshay Kumar & Vinod Kumar Gupta, MD, Dollar Industries Ltd