While Mondelez won the ‘Best Digital and Social Media Advertiser’ title, Wavemaker was named ‘Best Digital, Social Media and Mobile Media Agency of the Year’
Among the other winners are Mindshare, VICE Media, Madison Media, EssenceMediacom, InMobi, Xapads Media, Loreal, Diageo, Vodafone Idea, Godrej, ITC, Aditya Birla and Britannia
At e4m TechManch 2023, the globally renowned AI expert shed some light on the issue of ethics, complexities of technology and the vast potentialities of artificial intelligence
At the e4m Health and Wellness Marketing Conference 2023, industry experts discussed how one can create personalized user solutions for the healthcare and wellness industry through innovation
The primary focus of this campaign is to target pharmacies and essential retail partners who significantly contribute to boosting the visibility and sales of pregnancy detection kits
At the exchange4media TechManch 2023, Nagrecha, VP of Customer Growth, India & South Asia, TrafficGuard, shed light on digital ad malpractices in the form of bots, click farms, domain spoofing, etc.
At the e4m Health and Wellness Marketing Conference 2023, Mehta shared some great insights and talked about innovative products in pipeline and his ambitious plans to take the brand ahead
The Chief AI Officer of WPP spoke to exchange4media on the misconceptions about AI, the impact of Generative AI and where WPP stands in the use of this advanced tech
The NBF has written a letter to the MIB claiming that a group of broadcasters are attempting ‘to impede the ongoing transparent process of publishing weekly ratings for the news genre’
Disney+ Hotstar subs went down this quarter as the company adjusted the product from one centred on IPL to one balanced with other offerings, said financial chief Kevin Lansberry