RuPay Prime Volleyball League onboards Hrithik Roshan as brand ambassador for Season 3
RuPay Prime Volleyball League powered by A23 Season 3 will begin on 15th February 2024
Date-wise News
Disney+ Hotstar partners with Xapads to enhance CTV ad capabilities
The partnership will offer advertisers in the Middle East and North African (MENA) region the opportunity to connect with the streaming platform's audience
'Har engineer ki khaas cheez, says Casio India for its new calculators
The film from Casio India is set amidst the vibrant backdrop of college life
Asian Paints says 'Kaam hamara, credit aapka' in new campaign
Conceptualized by Ogilvy India, the new campaign promotes the brand's Beautiful Homes Painting Service
The Advertising Club Bangalore to celebrate Big Bang Awards
The Big Bang Awards will be held on January 19
AnyMind Group names Gargee Banerjee as Associate VP, D2C, India
In her new role, Gargee Banerjee will work towards helping the company capture potential growth opportunities across mid-market segments/companies
KL Rahul counts his blessings and bouncers of life in ABFL ad
Through the ad film, KL Rahul highlights the pivotal role played by various loan solutions offered by ABFL that support individuals by helping them fulfil their aspirations
AI-driven marketing is transforming everything: Peeyush Dubey, CMO, Tech Mahindra
Peeyush Dubey, Chief Marketing Officer, Tech Mahindra talks about the growing marketing trends and how businesses can leverage innovative approaches to enhance brand presence & drive growth
Qube Cinema appoints Juhi Ravindranath as Chief Business Officer
Juhi Ravindranath has 25 years of experience of working at broadcasting companies like Star India, NDTV and Turner International
IPL 2024: Disney Star fixes spot buy rates for SD, HD channels
Disney Star is seeking spot buy rates at Rs 12.8 lakh per 10 seconds and Rs 5.45 lakh per 10 seconds for SD and HD, respectively
AI & allied technologies have helped PR sector achieve greater efficiency: Kunal Kishore
In this series, we have Kunal Kishore, Founder Director, Value360 Group, who discusses how organizations can bet on technology to improve capabilities and efficiencies
Wondrlab acquires Polish agency WebTalk
Jarek Ziebinski to be Chairman of supervisory board of the European hub in Poland
Farzi, The Night Manager record highest viewership on OTT in 2023: Ormax report
In the unscripted shows category, Bigg Boss OTT S2 was the leader with 19.5 mn viewers, followed by Koffee With Karan with 15.4 mn viewers
CTV AdEx to reach $400 million in India by 2027: MiQ
The connected TV universe is set to grow exponentially riding on OTT consumption and affordability of CTV and data, say experts
LinkedIn Ads looks to a lucrative 2024 as X falls behind
X's recent controversies and policy changes have led to LinkedIn emerging as a relevant alternative to advertisers, thus the increase in year-on-year ad revenue, shared industry observers
JioCinema sticks to last year's IPL ad rates: Well played?
Industry experts feel Jio's choice to maintain the same ad pricing as last year is a positive move and will attract more advertisers than past years
Shah Rukh Khan recommends Tide, the real 'SRK'
SRK has joined Tide India as its brand ambassador
Sidharth Malhotra turns 39: From ‘Student' to ‘Shershaah’ of brand world
With his massive youth appeal, Sidharth Malhotra has several brands in his roster of endorsements such as Quaker, Myntra, IndusInd Bank and more
Google India posts 12% jump in FY23 ad revenue
Google India has reported gross ad revenue of Rs 28,040 crore in FY23