Date-wise News

Mike Hopkins, Head of Prime Video & Amazon MGM Studios, said during an interaction with Karan Johar that Prime Videos' next 250 million subscribers will come from outside of the US
e4m Staff Mar 19, 2024 5:28 PM

Rishi Seth remembers his mother who taught him the importance of work ethics and value system
Ritika Upmanyu Mar 19, 2024 5:14 PM

Pradeep Lamba will lead the charge in devising and executing comprehensive marketing strategies aimed at enhancing the overall brand presence of Revolt Motors
e4m Staff Mar 19, 2024 3:25 PM

Crafted by VML India, the campaign film revolves around the concept that even ordinary moments can be transformed into something beautiful
e4m Staff Mar 19, 2024 1:05 PM

Britannia has collaborated with Mindshare for 'India's first AI-powered camera campaign'
e4m Staff Mar 19, 2024 12:57 PM

Anuraag Srivastava has nearly 3 decades of experience with various leadership roles
e4m Staff Mar 19, 2024 11:59 AM

Ahijit Dutta, the current National Circulation Head-Print, is transitioning to a new role; Indra Narayan Das to be new National Circulation Head
e4m Staff Mar 19, 2024 11:16 AM

The 11th edition of GroupM ESP's Sporting Nation report suggests that Sponsorships, Athlete Endorsements, and Media Spends by brands, have cumulatively delivered the revenue last year
e4m Staff Mar 19, 2024 10:18 AM

Experts cite lack of measurement, lower ad rates and strong competition from OTT platforms as some of the factors muting the growth
Chehneet Kaur Mar 19, 2024 9:16 AM

Big marketing bucks, data and insights, and rise of social commerce have been creating the right grounds for content creation to grow into a viable career choice these days, say experts
Tanzila Shaikh Mar 19, 2024 9:15 AM

Guest Column: Nachiket Deole, Head of Sales, India at DoubleVerify, writes on audience fragmentation, retail media, Attention Economy, role of AI and more
Nachiket Deole Mar 19, 2024 9:06 AM

As per data from Google Ads Transparency Centre, video ads top the campaign agenda; observers say political parties are bound to up their advertising game in the next couple of weeks
Kanchan Srivastava Mar 19, 2024 8:45 AM

Super Bowl campaigns are famous for their storytelling and emotional appeal. IPL advertisers could take inspiration from this approach to create ads that resonate with viewers on a deeper level
Shantanu David Mar 19, 2024 8:38 AM