Pocket FM win several awards in sci-fi category at e4m Golden Mikes Awards 2024
Horror audio series Yakshini shines
Date-wise News
Zupee’s campaign celebrates Ludo's timeless appeal
The campaign stars Saif Ali Khan, Sunil Grover, Mouni Roy, Vijay Raaz and Abhay Deol
How marketers can leverage radio to build and strengthen brands
At exchange4media Golden Mikes - Radio & Audio Conference 2024, industry experts discussed ‘The Power of Sound: Leveraging Audio to Build and Strengthen Brands’
Veteran media professional R Rajmohan hangs up his boots
R Rajmohan has been Malayala Manorama's Chief Marketing Officer( North & East) & Head- Special Projects for the past nine years
JioCinema’s neuroscience study reveals elevated viewer engagement with IPL 2024 ads
The study measured key performance metrics, such as distraction levels, mental effort required to understand and remember ads directly from viewers' brains
Awareness & acceptance: The best Pride ads that India has seen
With June marking Pride Month, we take a look at some brands that have consistently spoken up for the LGBTQ+ community
Zee Entertainment appoints Bavesh Janavlekar as Head of Zee Studio Marathi
He was earlier the Business Head of Zee Talkies
ASSOCHAM appoints Gaurav Ramdev as Co-Chair of National Council on Branding & Marketing
Gaurav Ramdev, CMO of Protean eGov Technologies
Kannada news channel Power TV goes off air after court order
According to a media report, the court had said that the channel did not have licence from the Ministry of Information and Broadcasting for news transmission
GroupM appoints Alycia Mason as CEO of Wavemaker US
Alycia Mason most recently served as Field Vice President at McDonald’s
Cheil SWA group reveals new visual identity for Cheil X
Rajit Gupta, VP & Creative Head of Cheil X- Mumbai, is the creator of the identity
Tata Play reports net loss of Rs 354 crore for FY24: Report
As per reports, the company's DTH business has suffered a net loss of Rs 247 crore this fiscal
Senior industry exec Sneha Walke turns entrepreneur with The Little Things Co
The Little Things Co. is a Marketing & Communications outfit based in Bangalore
Britannia Little Hearts unveils paw-some campaign
The campaign has been conceptualised by Lowe Lintas, Bangalore
Nazara enters partnership with nCore for FAU-G Domination mobile game
FAU-G: Domination will be marketed and distributed by Nazara Publishing
The Salt Inc. launched: Redefining scope of a traditional agency
Neena Dasgupta is the CEO and Founder of The Salt Inc.
e4m Golden Mikes Awards and Conference: Glimpses
The e4m Golden Mikes Awards and Conference was a celebration of exceptional and innovative excellence in the Radio & Audio industry
Steep licence fee & govt control hampering profitability: Radio experts
At the e4m Golden Mikes Radio & Audio Conference 2024, BIG FM’s Abe Thomas and Fever Network’s Ramesh Menon shared insights on ‘The roadmap ahead for radio in the digital era’
INS President Rakesh Sharma meets Finance Minister ahead of Budget 2024
Sharma described the meeting as ‘very cordial and fruitful’
Self-declaration certificates: Industry pushes for one-time submission
Stakeholders say the SC directive for submission of SDC every time an ad is to be released is against government’s idea of ‘ease of doing business’
Radio remains a great medium & is unlikely to go through fragmentation: Shashi Sinha
At e4m Golden Mikes Radio & Audio Conference 2024, Shashi Sinha, IPG Mediabrands CEO, shared industry insights as he recalled his associations with Geetmala’s Ameen Sayani & Amul’s Dr Verghese Kurien