Esha Nagar launches brand strategy firm & media studio Pegboard as Founder & and CEO
Co-Founder Tejasvi Nikam to lead strategy
Pegboard has announced its official entry into the international arena as a formidable Brand Strategy Firm and Media Studio.
Since Esha Nagar's announcement post her tenure at Nepa, the industry has been buzzing with anticipation. Pegboard's website is now live, providing a peek into an innovative space. The company's editorial Instagram debut echoes the visionary tone set by its founders.
Complementing this brilliance is Pegboard’s Co-Founder, Tejasvi Nikam, a knowledge powerhouse in her own right. Having previously collaborated with Esha Nagar at Nepa, Esha and Tejasvi bring a wealth of experience and a shared passion for translating concepts into reality. Pegboard is more than a brand; it's a partnership promising to redefine the landscape of brand strategy and media solutions.
Esha Nagar envisions Pegboard as a hub where insights, creativity, and strategy harmoniously converge, influencing not only the Indian market but resonating globally. Nagar expressed her excitement, stating, “We identified a whitespace in the market for an agency to offer strategy and creation under one umbrella, especially with insights being non-negotiable. Pegboard aims to collaborate with organizations and individuals alike, providing consulting and creation services across branding, content, and culture. The phenomenal response from clients affirms our belief in the power of our genesis. Launching Pegboard alongside Tejasvi, my longtime colleague, is a source of immense pride."
Tejasvi Nikam remarked, "I am thrilled about Pegboard's journey. Esha and I have always shared a vision to merge our creative and analytical strengths. Pegboard's strategy is rooted in totality and authenticity, evident not only in our ethos but also in our launch campaign.
We've initiated a substantial editorial campaign, a testament to our commitment, unfolding across social media and materializing into a coffee table book, catering to marketers and creators alike."