Hit 95 FM celebrates 5 years with new sound, RJ Hunt

Hit 95 FM, as part of its 5th birthday, have embarked upon giving a Fresh New Sound to its Radio Station. This initiative leads into new packaging and productions done by world class radio specialist from the US.

Birthday promotion gives back its loyal listeners something to cheer for, Hard Rock/ Landmark vouchers to every caller who is put on air. “We are happy to know that those who tune in tend to tune in repeatedly and becomes an involved listener, purely due to differentiated offering.”

The music format of Hit FM is based on the internationally successful CHR (Contemporary Hit Radio), reaching out to anybody who loves international music in Delhi NCR. The primary language of music is English with the Jock Talk specifically in Hinglish, catering to a wide spectrum of listeners and resonates with a large listening population. That’s where the Morning Jock Sarthak comes in. In many ways, he speaks the language of Dilliwalah!

The music belted out appeals to any generation and there’s something for everybody, which works out well for Hit FM.

Listeners enjoy “No Repeat Wednesdays” where no single song is repeated the entire Wednesday, “Classic Music Marathon” and “Saturday Night Hot Mix”, these properties are a winning formula with its audiences. Advertisements do not interrupt these shows, probably the only Radio Station in the country to offer such listener- friendly uninterrupted entertainment.

Probably the only Radio Station in the country to give “More Music per Hour” than any other Radio Station.

Virat Mehta, Vice President - Communication, Nestle India, said, “Hit 95 FM offers us a fantastic way to connect with the kind of audience Nescafe would like to engage with. We have been a part of the channel’s initiatives for more than two years now. In addition, both me and my son listen to the station everyday and enjoy it a lot.”

Saket Sinha, Partner - Client Leadership, Mindshare, added here, “Hit 95 FM is a station with a difference not only in terms of being the only English FM station in Delhi, but in terms of the treatment to the entire marketing objective of a client. It is full of passionate people who think beyond the regular and has helped advertisers reach their true audience in a more engaging and interactive way. A station which has brought forward the true power of radio.”

Meanwhile, the radio station has embarked on its biggest initiative – the Jock Hunt on Hit 95 FM – a six-week promotion with an invitation to select any like-minded creative mind that fits into the culture and tradition of Hit 95 FM.

The opportunity allows passionate Radio aspirants in Delhi to send in voice sample or their work to the radio station to qualify for the coveted job.

Sarthak Kaushik, Program Director, Hit 95 FM, Delhi, said, “Hit 95 FM highlights the need for a vibrant Delhi to have specialised content developed to their liking and listening habits. We constantly research and change based on our listeners liking.”

Hit 95 FM has been giving its listeners popular shows like ‘Hit Mornings with Sarthak’, ‘Ten Hits in a Row’, ‘Top 8 at 8’, and countdown show ‘Top 25 Countdown’, among others.