Tata Sky launches ‘The Great Personalities Week’
Tata Sky on January 30 launched ‘The Great Personalities Week’ for children in the 2-7 age group on its interactive platform, ActveTM Stories. The series would educate and narrate children about the lives of leading personalities and visionaries like APJ Abdul Kalam, former President of India; Nobel laureate Mother Teresa; Father of the Nation Mahatma Gandhi; Bhagat Singh; Subhash Chandra Bose; and Kalpana Chawla, the first woman of Indian origin to step into space, among others, which made them part of India’s illustrious history.
Tata Sky on January 30 launched ‘The Great Personalities Week’ for children in the 2-7 age group on its interactive platform, ActveTM Stories. The series would educate and narrate children about the lives of leading personalities and visionaries like APJ Abdul Kalam, former President of India; Nobel laureate Mother Teresa; Father of the Nation Mahatma Gandhi; Bhagat Singh; Subhash Chandra Bose; and Kalpana Chawla, the first woman of Indian origin to step into space, among others, which made them part of India’s illustrious history.
Vikram Mehra, Chief Marketing Officer, Tata Sky, said, “Today, parents find teaching their children on Tata Sky ActveTM Stories, a TV-based story book, more effective, interesting and informative. It allows children to read, listen and learn at their own pace. The latest series is targeted at teaching them about the lives of our great leaders who have made significant contributions for the country in a fun and informative way.”
The series, which commenced on January 27, will remain on air till February 3, 2009.
Tata Sky Ltd, the JV between the Tata Group and Star, is committed to offering viewers the best of pay television through its nationwide satellite television service. Tata Sky offers subscribers over 160 channels and interactive services in DVD quality picture and CD quality sound.
