Pigeon India collaborates with Momspresso for new World Breastfeeding Week campaign
The campaign #StandByNursingMoms aims to educate people about the challenges breastfeeding mothers face and encourages others to work towards creating a supportive and comfortable environment for them
Pigeon India, in collaboration with Momspresso, in their new campaign video for World Breastfeeding Week, highlighted the challenges breast-feeding mothers face in various aspects of their lives. The campaign aims to educate others about these challenges and also encourages people to work towards creating a supportive and comfortable environment for breastfeeding mothers, whether at work, home or in public spaces.
Speaking about the campaign, Prashant Sinha, Co-Founder and COO Momspresso, said, "Breastfeeding can be a beautiful experience for both the mother and the baby. But mothers need more than just verbal support, they need to be understood and they require physical support as well. On the occasion of #WorldBreastfeedingWeek, we are happy to present #StandByNursingMoms - an initiative by Pigeon India in association with Momspresso. Through this campaign, we urge families, friends, and workplace to lend their support to Breastfeeding mothers in any way they can".
Watch this video to understand what mothers experience during their breastfeeding stage:
Speaking about the campaign, Prashant Sinha, Co-Founder and COO Momspresso, said, "Breastfeeding can be a beautiful experience for both the mother and the baby. But mothers need more than just verbal support, they need to be understood and they require physical support as well. On the occasion of #WorldBreastfeedingWeek, we are happy to present #StandByNursingMoms - an initiative by Pigeon India in association with Momspresso. Through this campaign, we urge families, friends, and workplace to lend their support to Breastfeeding mothers in any way they can".
Watch this video to understand what mothers experience during their breastfeeding stage:
