Pitch CMO Summit to tell game-changing success stories on June 14

exchange4media Group is back with the Delhi edition of its flagship property - Pitch CMO Summit. The upcoming edition of the conference will be held on the 14th of June  2023 from 10 am onwards. The conference is Co-Powered By Times Network while Zoom and WebEngage are the Co-Gold Partners, Kantar and Radio City are the Associate Partners. The Co-partner for the summit is Teads while Spotify is the Celebratory Partner. Lemma is the lounge Partner for the summit.  

Pitch CMO Summit 2023 - Delhi Edition brings India's most reputed brands and their top management to interact and share insights on their game-changing success stories under one roof. 

The theme of this edition of the conference is ‘Reimagining Purpose In A Tech-Enabled World’. 

Apart from insightful and attention-worthy speaker sessions and fireside chats, the summit will also witness three panel discussions. 

The digital revolution has dramatically changed the way we live, work, and interact with each other. With the increasing use of digital platforms, marketers need to be agile and innovative to stay ahead of time and gain an edge over their competitors. One of the key challenges of marketing in this era is the need to understand and harness the power of emerging technologies such as AI, ML, blockchain, and IoT and the need for personalized, targeted marketing messages. In short, marketing in the era of technological disruption requires agility, innovation, personalization, and data-driven insights to stay ahead of the curve and succeed in a rapidly evolving digital landscape. In the first panel, the panellists will discuss ‘Marketing in the era of technological disruption’ and decode the various elements of it.  

The session for this panel will be AVIK CHATTOPADHYAY, Co-founder & Partner,  Expereal and the panel members will be: 

• ASHISH TIWARI, Chief Marketing Officer, Home Credit India
• CHARU MALHOTRA BHATIA, Vice President - Marketing, Hindware Limited
• GAURAV MEHTA, Chief Marketing Officer, Noise
• MUKESH GHURAIYA, Chief Marketing Officer, Modi Naturals
• SACHIN VASHISHTHA, Chief Marketing Officer,com 

The second panel at the Pitch CMO Summit 2023 - Delhi Edition will be all about  ‘Leveraging customer data and personalisation for purpose-driven marketing’. In this fast-paced world, leveraging customer data and personalisation is crucial for developing purpose-driven marketing strategies that resonate with the audience. By analysing data on consumer behaviour, preferences, and values, brands can gain a better understanding of their target audience and tailor their strategies to align with their audiences. However, brands need to strike the right balance between data-driven insights and human intuition while developing purpose-driven marketing campaigns to gain an edge over their competitors. The panellists will throw more light on the various aspects, scope and challenges of using data and personalisation for brand-building in this discussion. 

The session chair for this panel will be TANISHA DOSHI, Director - Growth & Strategy, WebEngage and the panel members are: 

• DEEPINDER SINGH, Vice President of Marketing, Pristyn Care
• ESHA NAGAR, Managing Director, Nepa APAC
• ISHWINDAR SINGH, General Manager - Marketing, Pernod Ricard India
• JOYDEEP MUKHERJEE, Chief Marketing Officer, Adda52
• MADHUR ACHARYA, Vice President - E-commerce, Lenskart
• SUMEET SINGH, Group CMO, Info Edge 

Apart from these two eclectic discussions, another panel will convene at the conference to discuss ‘Customer Experience Strategies For A Tech-enabled World’. In today's tech-enabled world, brands need to create customer experience strategies that leverage technology to meet customers' needs and expectations. This involves identifying key touchpoints throughout the customer journey, from initial awareness to post-purchase support, and using technology to enhance them. While creating a tech-enabled customer experience can offer many benefits, it also presents several challenges like integration, data privacy and security, and customer adoption among other things that brands need to overcome in order to make their mark in the market. The panellists will delve into the diverse facets, opportunities, and hurdles of leveraging customer experience for brand development in this engaging discussion.  

The session for this panel will be VANI GUPTA DANDIA, Founder, CherryPeachPlum Growth Partners and the panel members are: 

• EITI SINGHAL, Chief Marketing Officer, Vega
• NEELIMA BURRA, Chief Strategy, Transformation and Marketing Officer, Luminous
• PRIYANKA SETHI, Director & Head of Marketing, Haier India
• SHAMIK BANERJEE, Chief Marketing Officer, Apollo 24x7

That’s not all, the agenda for the event-day is jam-packed with one interesting session after another. Stay tuned as we reveal more speakers soon!

For more details, please check out the microsite:

https://e4mevents.com/pitch-cmo-summit-delhi-2023/

To attend the summit, register here (https://e4mevents.com/pitch-cmo-summit-delhi-2023/register)

For any queries regarding RSVP, get in touch with

nitin.dhadwal@exchange4media.com or kapil.ramudamu@exchange4media.com