Sonal Kabi joins Amazon Prime Video as Director and Head of Marketing
Prior to this, Sonal Kabi was with Netflix as Director – Marketing
Sonal Kabi has joined Amazon Prime Video as Director and Head of Marketing. She made the announcement on LinkedIn. This is Kabi's second stint at the company.
"I recently joined Amazon again. A lot of folks have asked me what it's like and I'm no expert - but in my assessment, Netflix is like the Olympics of the streaming world and Amazon is akin to the World Cup - it depends on what stage of your career you are at and what skills you want to build. At both places, it was the people I worked with who mattered the most and made all the difference", her LinkedIn post read.
“In my new role as the Chief Marketing Officer at Amazon Prime Video India, my vision is to blend the goodness of both organisations and foster innovative thinking - it's always Day 1”, the post further read.
Here's her LinkedIn post:
Prior to this, Sonal Kabi was with Netflix as Director–Marketing for over 1 year. At Netflix, Kabi led campaigns for The Railway Men, Chamkila, Heeramandi and The Great Indian Kapil Show, among others.
In her previous stints, Kabhi has worked with
