Aditya Birla Capital’s ‘Ab Kahani Badlegi’ campaign clinches gold at e4m IDMA 2024
The brand won the gold metal under the ‘Best Digital OOH Campaign’ category
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Aditya Birla Capital partners with IOA Paris Olympics
Will be the official sponsor of Team India at the Paris Olympics 2024
Aditya Birla Capital appoints Dentsu Creative India as lead brand communications agency
The account will be serviced from the agency's Mumbai office
Ammar Millwala joins Aditya Birla Capital as Head - Integrated Media
He was earlier Partner at Mindshare
Aditya Birla Health Insurance pushes for 10,000 steps a day in new campaign
Dentsu Creative India has conceptualised the campaign
Loveleen Sahrawat, Aditya Birla Capital's Head of Brand & Digital Business, moves on
Sahrawat was with the company for over 9 years
Aditya Birla Capital promotes Darshana Shah as Head - Marketing and CX
Shah was earlier the executive vice president - digital, marketing and customer experience at the company
Ajay Kakar retires from Aditya Birla Capital
October 31 was Kakar’s last day as the Chief Marketing Officer of the company
Sulakshna Mukherjee joins McDonald’s as GM & Head – Corp Comm
Mukherjee’s previous stint was with Aditya Birla Capital Ltd. as AVP & Head – Corporate Communications
Aditya Birla Capital CEO Ajay Srinivasan steps down, Vishakha Mulye to take over
Mulye, the new CEO, presently serves as an Executive Director of ICICI Bank
‘True PR magic happens when you have a partnership between client and agency’
Ajay Kakar, CMO, Aditya Birla Capital, shared interesting insights during his keynote address on the sidelines of IPRCCCA
Facebook & Instagram are becoming a go-to for content: Loveleen Sahrawat
On Day 2 of Content Jam 2020, the Head of Brand, Aditya Birla Capital, spoke extensively on the role of content while presenting a case study executed by the brand
e4m ICMA 2020: Edelman, Mindshare & Aditya Birla Capital take home big honours
While Pepsico, Perfetti Van Melle & ZEEL took home the gold, Avni Kanakia from Mindshare India won in the Young Gun category on the 5th edition of ICMA
'To stay relevant, make customer experience rather than technology the hero'
At the e4m e-TechManch Virtual Digital Conference, industry thought leaders participated in a discussion on 'Digital Strategies to Survive and Thrive in the New Normal'