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Conversational Marketing: Let’s talk about it

Guest Column: Amit Tiwari, Global Head - Marketing Demand Center, TCS, writes on the potential of conversational marketing in helping businesses create more meaningful relationships with customers

Amit Tiwari Jul 4, 2022 8:43 AM

Decoding Marketing 3.0: The wonderland of Metaverse

Guest Column: Amit Tiwari, TCS Global Head-Marketing Demand Center, explores if the marketers and consumers are ready for the new digital universe

Amit Tiwari May 18, 2022 8:51 AM

Amit Tiwari joins TCS as Global Head Marketing Demand Center

Prior to this, Tiwari was the Vice President-Marketing at Havells India for over 4 years

Ruhail Amin Dec 7, 2021 11:43 PM

Amit Tiwari moves on from Havells

Before Havells, Tiwari spent almost 8 years and 11 months at Philips India where he was Director Marketing Brand, Communication and Digital

Ruhail Amin Sep 23, 2021 12:25 AM

Return on insights is the future of CX in CPG & Retail: Panel

Collaboration, not only within the organization but also beyond, is going to be the key driver of brand success in the post-pandemic world, said the panel at e4m’s Adobe-PwC conference

exchange4media Staff Jul 27, 2021 8:30 AM

Optimistic that IPL viewership will multiply, growing Havells' brand presence: Amit Tiwari

Tiwari, Vice President, Marketing Communication, Havells India, shared that the brand will be driving in its robust strategy for digital mediums by exploring new-age platforms

Misbaah Mansuri Apr 27, 2021 8:33 AM

'Trust, transparency & technology are what consumers are looking at today'

The panellists at the Convosight e4m webinar exchanged views on how electronic brands have been innovating in customer reach-out channels in a post-COVID scenario

exchange4media Staff Oct 24, 2020 9:08 AM

Convosight e4m webinar: Speakers to discuss innovations of electronic brands post COVID

Today's session will shed light on how the electronics market changed in the post-COVID environment, especially for the FMCD segment

exchange4media Staff Oct 22, 2020 8:53 AM

e4m Webinar: Experts to share insights on making 'Search' work for your brand

e4m joins hands with Microsoft & InMobi to unveil how search advertising is entering newer realms, its pivotal role in brand advertising campaigns and more

exchange4media Staff Sep 15, 2020 9:12 AM

e4m webinar: 'Brands will invest in advertising on sports, live or not'

e4m webinar series: 'Building Communities Through Sports Post COVID-19'?blur=25

In an e4m webinar series, sports industry experts discuss the impact of COVID-19 on live sports and how communities can be created through sporting events

exchange4media Staff Jun 5, 2020 8:09 AM