Industry vets from AB InBev, Microsoft, Merkle, and more appointed to Global Chief Marketing Officer, Global Chief Product and Technology Officer, and Senior Vice President of Media Solutions roles
Gautam Rajesh Shelley, CEO of AiSensy, says that the company has onboarded over 20,000 businesses as he delves into the topic of WhatsApp as a marketing and engagement platform
'Sanjay Gupta has been passionate and successful advocate for company’s investment in APAC,' wrote Philipp Schindler, SVP & Chief Business Officer at Google
The campaign ‘meal with a movie star’ aims to bridge the geographical gap that separates Indian expats from their roots through an unforgettable taste of home
While industry experts express disappointment over the government giving the M&E sector a miss, they say several other initiatives that have been announced would spur ad revenue
Google’s move could make the AdTech industry more fragmented, noted experts, adding that it was time to address the challenge or develop niche expertise