On Day 2 of e4m India Brand Conclave 2020, Varun Alagh gave a special address on how technology helped increase product distribution in Tier 2 & 3 markets
Industry players say with the heralding of the festive season, brands will look to create influencer marketing campaigns and PR firms will be key in vetting of influencers
HT Media's VP of technology Sidharth Yadav spoke to Nikhil Shroff, Regional Lead, Platform Solutions, Salesforce, about the publication digitally transforming its circulation using Salesforce
Industry leaders spell out the different strategies marketers need to venture into during a disruption such as the COVID-19 outbreak
Harshit Jain, Founder & CEO of Doceree, talks about the importance of communication in the healthcare sector and how digitisation & technological disruptions have brought about changes to the sector
Rajesh Sethi, Managing Director, NBA India, writes on the various instances of disruption in the past year and their implications