Ishha Bawa joins Indigo Airlines as Lead - Strategic Initiative, Digital
Ishha Bawa was earlier the Head of Marketing at Tyroo
go-air
IndiGo kickstarts 'India by IndiGo' campaign for the festive season
The campaign celebrates the sights, sounds and smells of the country as it gears up for the festivities
'We should endeavour to communicate with honesty, transparency & consistency'
C Leekha, Director – Corp Comm & Brand Reputation, Indigo, shares her thoughts about women restructuring the industry, the need for more female leaders, her future goals and more
Clear skies ahead: How corp comm teams are allaying flyers' safety fears
The corp comm teams of airlines have been on their toes during the lockdown to keep their brands fresh in the minds of the flyers
Digital is finally witnessing its inflexion point, say experts at e4m Techmanch Webinar
With traditional media outlets experiencing a slump during the lockdown, experts believe digital has become the saving grace for marketers to keep their brand recall alive
Airlines' Twitter banter pulls at funny chords of netizens
Indian airlines involved Twitterati in a light-hearted conversation while asking people to stay at home
Kamra-Goswami incident takes social media by storm
The video of stand up comedian Kunal Kamra's encounter with noted Indian journalist Arnab Goswami on an IndiGo flight went viral on social media