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With billions of dollars at stake and no industry left untouched, calls for a system to plug ad spend leaks have been growing more stringent
Sohini Ganguly Apr 3, 2024 8:57 AM
At a recently held closed-door event by DoubleVerify, digital experts across sectors discussed how the industry can capitalise on future opportunities and respond to future challenges
Menon, Head of Digital for South Asia at Mindshare, talks about AI, AR/VR tech and more
Shantanu David Aug 30, 2023 8:39 AM
The issue of breached frequency caps has become a thorn in the industry's side. Experts recommend a multifaceted approach to tackle the problem
Shantanu David Aug 25, 2023 9:13 AM
This is the first of two articles to serve as a primer on Commerce Media itself; the upcoming one will examine the distinct advantages it offers to advertisers and publishers
Shantanu David Apr 24, 2023 9:19 AM
Huijboom is the global CEO for media and global clients and will continue to spearhead India operations until the group finds a new CEO
Naziya Alvi Rahman Sep 16, 2021 9:02 AM
Mindshare's Vinod Thadani is expected to join Dentsu at a senior group level position
exchange4media Staff Jul 30, 2021 4:51 PM
