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The multi-year agreement with Warner Bros. Discovery is an excellent deal for JioCinema as OTT platforms need good-quality content apart from sports to pull in viewers, say industry experts
The agreement between Warner Bros Discovery and Disney+ Hotstar is believed to have come to an end as the former asked for an exorbitant fee of Rs 80 crore per year for HBO shows, say sources
Poppin Fresh AKA the Pillsbury mascot just turned 58 on March 18
The plan to launch its own OTT platform, industry sources say, could be one of the reasons for Warner Bros Discovery not renewing its content agreement with Disney+ Hotstar
Some of the popular HBO content on the streaming platform included ‘Game of Thrones’ and ‘House of the Dragon’
Saugata Mukherjee, who was appointed as Head of Content for HBO Max India, has quit
WBD will be relaunching the combined entity as a single streaming service in 2023
Nohwar’s digital experience will help prepare the company for its next phase of growth, said Clement Schwebig, President & MD of Warner Bros Discovery, while announcing the leadership change
HBO Max expanded to 46 countries from one country in 2021. The platform is also planning to launch in India
Malhotra had taken charge of the role in June this year
Prior to this appointment, Nohwar was Director and Regional GM, APAC at Uber for Business
Advertisement revenue dropped 35.48% to Rs 95.8 crore for the fiscal ended 31st March
Prior to SonyLiv, he was with Hotstar as Head of Development & Creative and Editor - Hotstar Specials
Puranesh had an almost 30-month stint at Netflix India
The platform is testing three monthly plans namely ad-supported, mobile and standard
Malhotra most recently served as Regional Lead for Disney+ in Southeast Asia
The agency has now tapped sectors such as health and wellness, e-commerce and education
The three-month-long campaign will be showcased across print, digital, radio and outdoor mediums
As per industry watchers, there are still advertisers who want to put their money in the English genre audience and that with fewer players left it will be easy to tackle hurdles in the longer run
In a virtual session, panellists discussed the virtues of influencer marketing in today’s times and its role in brand building
WarnerMedia will continue to have employees based in Mumbai, Delhi and Bangalore to manage its kid's brands operations
TheSmallBigIdea will create localised and bespoke communication to build viewer interest within newer audience demographics in tier 2 and 3 cities
Larcher currently serves as Managing Director, Digital at MBC Group
The critically acclaimed actor was associated with brands like Syska and CEAT
Hosted by Shilpa Rathnam, the show features engaging and impactful stories from Bollywood, Hollywood, and Tollywood