The anthem by Yashraj Mukhate celebrates sportsmanship and camaraderie of team India as they compete for top honours at the 2024 Paris Olympics
The deal includes all FIH events, except the FIH Nations Cup
As part of the association, Manpreet will wear Asics apparel and footwear during his training and competitions
e4m explores the audiences' interest in sports other than cricket and how it is working out for brands
The multichannel campaign introduced fan screens in stadiums across all sports tournaments to motivate athletes representing India in games like boxing, TT, hockey
The partnership is for upcoming FIH Odisha Hockey Men’s World Cup 2023 Bhubaneswar-Rourkela, which will start on January 13
The agency will be using consumer insights to connect with hockey fans in India and abroad
Take a look at exchange4media’s fortnightly collection of best ads released between November 4 and December 17
The firm will manage all the commercial interests of the player
There is a need to develop a grassroot-level culture for the game and the brands first need to support the players’ journey, opines industry
Each member of the team including 18 players, chief coach, analytical coach, scientific advisor, physiotherapist, video analyst, masseuse, and others, will receive an equal amount of Rs 1 lakh
The team won a bronze medal after a 41-year gap
Celebs and politicians took to social media to celebrate the occasion
MPL launched first-of-its-kind real time player statistics based dynamic ads during IPL 2020 to boost user participation in their fantasy leagues
Hockey Fantasy is the sixth major fantasy sports offering of My Team11 along with cricket, football, basketball, volleyball, and kabaddi