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The strategic expansion is driven by Southeast Asia’s growing stature as a hotbed for high-growth start-ups

e4m Desk Aug 12, 2021 10:58 AM

The brand has replaced its iconic logo with faces of Covid-warriors on four million packs

Mansi Sharma Jun 11, 2021 8:56 AM

Industry watchers heap praises on Amazon Prime India's smart and unconventional use of influencer marketing, including adding LinkedIn to the mix

Mansi Sharma Jun 4, 2021 8:57 AM

Experts also raised concerns about the guidelines' impact on micro & nano influencers and celeb endorsers

Mansi Sharma May 28, 2021 9:24 AM

COO Sinha explains how the AI-powered influencer management platform generates algorithms to meet brands' requirements around several touchpoints like follower count, location, engagement rate, etc.

Mansi Sharma Apr 6, 2021 8:50 AM

Industry observers opine that the draft guidelines are a welcome move and could mean increased transparency and authenticity for the space

Misbaah Mansuri Feb 23, 2021 9:03 AM

According to the complaint, the blogger created a fake email id of a woman employee of Value 360 Communications

e4m Desk Dec 23, 2020 3:54 PM

On e4m's webinar on the PR industry, a panel of experts discuss 'How are PR agencies bracing for a post-COVID business environment?'

e4m Desk Apr 20, 2020 8:34 AM

Misra joins the agency with over 15 years of experience in digital marketing

e4m Desk Apr 1, 2020 6:26 PM

We spoke to experts about the challenging times ahead and how the lockdown will reshape the fate of the PR & Communications industry

Nafisa Shaheen Mar 25, 2020 9:22 AM

Experts opine that the new decade will be ruled by advancements in technology, shift in influencer paradigm, the rise of micro-influencers and more

Nafisa Shaheen Jan 20, 2020 8:22 AM