Industry heads will share insights on the topic ‘Decoding the Highs and Lows: Challenges of High Acquisition Cost & Low Conversion Metrics in BFSI Marketing’
Nari Hira was the founder of Magna Publishing Co and the mind behind India's iconic magazines like Stardust, Health, Society, and Savvy
Venkatesh S, SVP, Director - Intelligence Practice, MAGNA India sheds light on advertising trends for 2024, the role of government policy in transforming India's digital landscape and more
The market is expected to grow at 11.8%
At the roundtable, experts will share insights on the topic ‘Decoding the Highs and Lows: Challenges of High Acquisition Cost & Low Conversion Metrics in BFSI Marketing’
CPG, auto and fintech are the most dominant sectors contributing to India’s adex growth followed by government, communication, travel, and real estate
The campaign will go live across TV and digital platforms
Net ad revenues across digital formats will rise +19% to reach ₹254 billion in 2022, while linear ad sales will grow by +13% to reach ₹499 billion
The promo perfectly captures the exciting season in store that will be filled with mini battles